German National Tourist Office Amsterdam

Placement organization

Name of organization: German National Tourist Office Amsterdam
Town/city: Amsterdam
Country: NL – Noord-Holland
Website: http://www.germany.travel/de/index.html

Student

Name of student: Maureen Wilde

Specialist area: ITMC
Placement period: 2017-2018

Information about placement organization

Type of organization: Tourism Board
Organization’s activities: Three departments: Sales, Marketing and PR. They take three interns. Completely involved in projects and with responsability. Organising workshops, events, press trips, fair trades, etc.
Target group of the organization: Dutch market
Company culture: German comapny, kind of hierarchy but still always welcome to contribute with own opinion.
Number of employees: 9 in the office / 150 worldwide
Dress code: casual
Did the organization meet the agreements you made beforehand? yes

Information about your placement

In which department(s) are you working?

PR department

Brief description of your daily activities: organising press trips, database work, organising events and creating presentations, participating at events.
Brief description of your company assignment: I created a market information. This means collecting necessary information about the Dutch market in terms of PR. How is their Social Media behaviour, which media is used most and what are the new trends. This information will be used to create a brochure later on.
Comment briefly on your supervision by the organization: My PR manager was always helping and supporting me. She included me in every project and I was always welcome to join meeting. She gave me the project management of our culinary event in the German embassy. With that I should learn to be more confident – since this was a point of improvement after the mid-term assessment.

Requirements for students on placement

What kind of personal skills are required for this placement? open, stress-proof, reliable
Additional company requirements for this placement? PowerPoint, high German writing skills
English: Advanced
Spanish:
French:
German: Mother tongue
Italian:
Other languages: Dutch would be an advantage

The trip

Mode of transport to reach your destination: train/bus – both possible

Accommodation

How did you arrange your accommodation? they give suggestions, I found via Facebook
How did you go to work every day? public transport, since I wanted to live in Utrecht

Visa / work permit / vaccinations

Do you need a visa? no
Do you need a work permit? no
How did you arrange the necessary documents:
How much time did it take to arrange the necessary documents?
Did you need certain vaccinations? No
How long in advance?

Language course

Did you take a language course before you started your placement? No
Would you recommend to have a language course prior to this placement? not necessarily

The costs in euros

Travelling expenses (e.g. return ticket): € 190
Accommodation (monthly): € 500
Local transport (monthly): € 0
General costs of living (monthly): € 100
Costs of visa: € 0
Costs of work permit: € 0
What did the company pay for/to you? 400€

Culture

How did you prepare for the country’s culture?
I stayed in the Netherlands, so I did not need to prepare
Did the culture of the country influence your performance during the placement in any way? no

Future students on placement

Future students are free to contact me for further information: Yes
My e-mail address: 164442@edu.nhtvl.nl

Other information

Recommendations on what to do and what not to do: trusting people and transferring money in order to find an accommodation. There are so many fake rooms.
Leisure possibilities in the city/surroundings of where the placement took place: great because it is Amsterdam. Always something to do and close to other nice cities.

Media

Youtube link Youtube placement video link